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HVACR Trends

HVACR Trends

Information to Inspire, Grow and Profit

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Why is B2B Distribution like making Orange Juice?

April 29, 2025 by John Gunderson Leave a Comment

Orange Juice

This week I have been preparing for two excellent conferences that I am speaking at in the next 2-3 weeks (Enable Catalyze and MDM SHIFT) and talking with channel leaders on calls… It’s an uncertain time in the business that has many leaders somewhat paralyzed or in a wait and see attitude on what to do for the balance of 2025. How to Make Orange Juice In this uncertain time … [Read more...] about Why is B2B Distribution like making Orange Juice?

What HVACR end customer trends are crucial for 2025?

October 23, 2024 by John Gunderson Leave a Comment

In 2015 when I was on the HD Supply Power Solutions team, I started some research with the goal of getting feedback to make better pricing decisions with direct surveys for our associates. We were roughly a $2 billion dollar business trying to improve our GM% and profits. Over the past ten years that survey has grown in size and scope to include end customers, distributor … [Read more...] about What HVACR end customer trends are crucial for 2025?

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