Using Digitalization to Optimize Operations & Drive New Business in HVACR
To combat the challenges of today’s marketplace, progressive distributors looking towards the future are investing more and more into digitizing …
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Is Your Marketing a QSR or Fine Dining?
For many small to mid-sized HVAC distributors, marketing has been an after-thought. Something to support sales. It’s understandable given the …
What can you learn from Watsco’s digital journey in 2023?
This isn’t a doom and gloom “Build an Amazon type shopping experience or go out of business” prediction, but Watsco …
2023 Planning Addressing Bias
After spending 40+ years in a multitude of sales and sales management roles your often asked to deliver “the secret” …
Research & Resources
State of eCommerce According to Electrical Contractors & Buyers
According to a recent study conducted by Channel Marketing Group titled \”State …
2018 State of eCommerce Electrical Contractor & Buyer Insights
Recently Channel Marketing Group survey electrical contractors and electrical buyers within industrial …
Distributor’s Warehouse Guide: New Technologies and Avoiding Customer-hurting Problems
GBC announces \”The Distributor’s Warehouse Guide To New Technologies and Avoiding Customer-Hurting Problems.” …
Supplier News
Winning Back Dominant Market Share
The new CEO at Safe Reflections was tasked with increasing enterprise value for the organization during a disruptive period in …
The Future of Counters
Distributor counter areas have been spotlighted in the first month of the COVID-19 era. Counters represent between 5-30% of a …