
For HVAC-R distributors dealing with margin pressure, labor constraints, and increasingly complex quoting environments, AI is rapidly moving from curiosity to operational necessity. After nearly a year of research, interviews, and vendor evaluations, I am pleased to announce the release of The AI-Enabled Distributor: From Pilot to Profit: A Field Guide written specifically for distribution executives.
This is not another AI whitepaper filled with theory and buzzwords. It is a working guide for distributor leaders trying to separate signal from noise and make informed decisions about where AI actually fits in their business.
Over the past year, I have spoken with distributor executives across HVAC-R, electrical, plumbing, and industrial supply. The conversations were remarkably consistent. Everyone knows AI matters. Few are confident they are approaching it in the right sequence.
What’s Inside
The guide evaluates 32 AI platforms organized by real distributor use cases, including pricing optimization, quoting and sales enablement, inventory and demand planning, order automation, marketing, and more. Each evaluation explains what the platform does, who it is built for, and where it fits within a distributor’s technology stack.
It also includes a 90-day pilot blueprint. This framework is designed to help leadership teams test AI in their operation without betting the company. It covers vendor selection criteria, success metrics, internal ownership, and the questions teams should be asking before signing anything.
Data Readiness: The Part Everyone Underestimates
One of the clearest patterns from the research is that AI pilots rarely struggle because the models are weak. They struggle because the underlying data reflects years of workarounds, exceptions, and decisions that made sense at the time.
In practice, data preparation and cleanup routinely consume 30–50% of the total effort in early AI initiatives, often more in distributor environments with multiple systems or acquisitions.
If you have lived through a messy ERP implementation, a PIM rollout that took twice as long as planned, or a post-acquisition cleanup where “temporary” workarounds became permanent, this section will feel familiar. The goal is not to relitigate past projects. It is to help teams recognize those patterns early and avoid repeating them under the banner of AI.
Why I Wrote This
I have spent 25 years in distribution leadership roles, managing P&Ls and implementing technology that sometimes worked and sometimes did not. When AI began dominating conference agendas and vendor messaging, my first reaction was skepticism.
What changed my view were the results I was seeing from distributors I trust. Quote turnaround times shrinking from hours to minutes. Margin leakage becoming visible after years of being hidden. Customer service teams handling more volume without burning out.
So I did what I always do. I started digging. This eBook is the result.
How to Get It
The AI-Enabled Distributor: From Pilot to Profit is available now for $39. Link to Purchase
AD and IMARK Plumbing members will receive copies directly through their buying groups.



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