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HVACR Trends

HVACR Trends

Information to Inspire, Grow and Profit

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Distribution Strategy

The Changing Distribution Landscape – 2030 2040 2050

May 27, 2020 by David Gordon Leave a Comment

Changing Distribution Landscape 2030 2040 2050

With the benefit of retrospect, we can presume that the number of electrical distribution start-ups will mimic those in the past ten years … in other words, very few and those that have had success, defined as significant growth, are even fewer. (Okay, let\'s run an crowd-sourced effort to list electrical distribution start-ups in the last 10 years ... post in the below comment … [Read more...] about The Changing Distribution Landscape – 2030 2040 2050

What Walmart Can Teach Distributors About eCommerce

May 20, 2020 by David Gordon Leave a Comment

Walmart eCommerce Lessons for Distributors

A few years ago Walmart was “challenged” in eCommerce.  The world’s largest retailer was being challenged by Amazon, although the two were in different segments of the market. Walmart dominated the “physical” market, Amazon the online market, however, the eCommerce market was growing at a much more rapid rate.  Walmart made the determination that it wanted to compete … [Read more...] about What Walmart Can Teach Distributors About eCommerce

Resilience is Key to Maximizing Selling Price

May 15, 2020 by David Gordon Leave a Comment

Resilience Key to Maximizing Selling Price

While many think that there will be a number of distributors, and maybe some manufacturers, that close due to COVID-19, perhaps the bigger impact will be on distributors who survive now, hoping for brighter days, but who only survive, struggle and ultimately sell in the next three years. Resilience is the the key to maximizing your selling price. This was the point of a … [Read more...] about Resilience is Key to Maximizing Selling Price

Moving from Survivability to Thriveability

May 8, 2020 by David Gordon Leave a Comment

Ideas

In talking with distributors and manufacturers it is clear that many are actively in the planning and pivoting mode, moving from survivability to thriveability.  They’ve stabilized their business financially, emotionally (from a staff viewpoint) and operationally.  Now they are looking at “doing business” and more financially secure ones are identifying ways to take … [Read more...] about Moving from Survivability to Thriveability

The Future of Counters

April 26, 2020 by David Gordon Leave a Comment

Future of Electrical Distributor Counters

Distributor counter areas have been spotlighted in the first month of the COVID-19 era.  Counters represent between 5-30% of a distributor’s business with the importance of counter sales being directly tied to target audience, locale and business focus. What is their future? According to our Mid-April Electrical Market Sentiment survey, 56% of distributor respondents … [Read more...] about The Future of Counters

Market Targeting – The story of Chicken Little

April 23, 2020 by David Gordon Leave a Comment

Market Targeting

Chicken Little arrived in the US in mid-March and declared \"the world is falling\", and it started to … and has.  Humpty Dumpty fell and he then said, since his horsemen were missing (probably unemployed),  \"Carmen Sandiego will help in finding the pieces (after the government offers money to stabilize employment)\"  So, let’s find the pieces and help you in … [Read more...] about Market Targeting – The story of Chicken Little

COVID Content, Concepts & Comments

April 17, 2020 by David Gordon Leave a Comment

COVID Content Concepts Comments for Electrical Industry

Have you felt “overwhelmed” with the amount of COVID-19 information that has been arriving in your mailbox the past couple of weeks? Rather than post this information regularly, hopefully curating it to identify some key content and sharing some concepts makes it easier for you and, hopefully, more informative. Today is the last day to participate in our second COVID-19 … [Read more...] about COVID Content, Concepts & Comments

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