B2C

Competing on price is a “no no” for many distributors. Few want to say “the reason why people buy from me is price.”  But, do all of your customers want to buy from you for your service, people or your other services? And, in reality, when customers are surveyed, many say they at least need competitive pricing to justify doing business with their supplier. But, in … [Read more...] about Using Price to Expand Your Business