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HVACR Trends

HVACR Trends

Information to Inspire, Grow and Profit

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Websites and Your Coffee

June 26, 2018 by David Gordon Leave a Comment

Recently there have been a number of distributors who have launched upgraded websites with eCommerce capabilities.  Reportedly launch times range from 4 to 28 months ... and maybe more (Kirby Risk, State Electric, Independent Electric, Fairmont Supply, Turtle & Hughes, Electric Supply (Tampa).  And we know other major ones coming online soon and some are upgrading their … [Read more...] about Websites and Your Coffee

Home Depot … Pros, Website, Analytical Tool Investments to Grow the Business

March 8, 2018 by David Gordon Leave a Comment

Earlier today Home Depot presented at the Raymond James 39th Annual Institutional Investors Conference.  While, overall, Home Depot is not a significant competitor to electrical distributors, if you serve the residential electrical contractor / builder market or the small contractor market, they are a significant competitor (and our eCommerce Contractor Insights survey showed … [Read more...] about Home Depot … Pros, Website, Analytical Tool Investments to Grow the Business

Thinking about the eCommerce information clutter

March 29, 2017 by David Gordon Leave a Comment

There continues to be much discussed in the industry regarding \"eCommerce\". Daily we hear about Amazon Business, Grainger and the coming \"conquering of the channel\" by eCommerce.  It almost seems as if everyone expects that the zombies in the Walking Dead will take over the world (\"\"zombies\" being customers and hence everyone will buy online and there will be no / … [Read more...] about Thinking about the eCommerce information clutter

Getting Found Online…Site Optimization (SEO)

July 10, 2016 by David Gordon Leave a Comment

Do you know if your website, including eCommerce engine is optimized? Is your company an SEO master? Whoever said “build it and they will come” never developed a website.  Making the investment in a website (and eCommerce) is, as they say, “the easy part” as it takes money, process / project-oriented people and product content.  The hard party is generating traffic to your … [Read more...] about Getting Found Online…Site Optimization (SEO)

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