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HVACR Trends

HVACR Trends

Information to Inspire, Grow and Profit

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David Gordon

Distributors – Planning Marketing Strategy for 2024

July 30, 2023 by David Gordon Leave a Comment

Marketing Strategy Customer Engagement Survey Loyalty

The HVAC market has experienced a dramatic slowdown compared to the past few years, which, with the benefit of hindsight, some of the slowdown / decline should have been expected (can’t expect price increases and supply chain issues to be a “benefit” to distributor sales long-term.” According to the June HARDI report, sales were down 6% but, perhaps more disconcertingly, is … [Read more...] about Distributors – Planning Marketing Strategy for 2024

The Road to a New ERP System

July 23, 2023 by David Gordon Leave a Comment

Scott Electric

Deciding on an ERP system is one of the most challenging decisions for an HVAC distributor given its impact on business operations … everything from easy of doing business, ability to integrate with other tools, access to information, cost (acquisition, maintenance, training, productivity) let alone it touches every person who interacts with a company … associates, suppliers … [Read more...] about The Road to a New ERP System

Integrating eCommerce & ERP – Sunrise Style

July 16, 2023 by David Gordon Leave a Comment

eCommerce with Sunrise Electric

Sunrise Electric, a small / mid-size electrical distributor in Chicago, has faced a challenge that many HVAC distributors are facing … how to launch an eCommerce system that integrates with their ERP system and can manage relationships with other technology tools. Identifying cost-effective tools to accomplish this can be a challenge. It needs to be cost-effective and “easy” … [Read more...] about Integrating eCommerce & ERP – Sunrise Style

Labor. Tomorrow’s Workforce is Smaller

June 26, 2023 by David Gordon Leave a Comment

Labor - Construction trades

Labor. Many have talked about it’s shortage. Be it a lack of electricians, a lack of qualified people for distributors to hire, or a lack of staff for manufacturers. Many have “blamed” Covid, the focus on “work from home”, an emerging “gig” / freelance economy, and other reasons. Lots of efforts, and initiatives, have been undertaken to “get people back to work.” Recently, … [Read more...] about Labor. Tomorrow’s Workforce is Smaller

Can an Incentive Program Deliver Sales for Distributors?

June 12, 2023 by David Gordon Leave a Comment

Incentive Travel for Distributors

Many HVAC distributors, and some manufacturers, run incentive programs, for their customers in efforts to curry favor (loyalty) and/or to drive incremental business. In the current economic environment, an incentive program can help you take market share and drive growth, for a very nominal (if any) net investment, especially if the program is based upon customer-specific … [Read more...] about Can an Incentive Program Deliver Sales for Distributors?

MDM Top 25 HVACR Distributors

June 5, 2023 by David Gordon Leave a Comment

Each year, Modern Distribution Management (MDM) sources and publishes a Top 25 list for each of 17 distribution verticals, including the electrical industry. Top 25 (x 17) Despite  challenged supply chains, a difficult labor environment and whispers of a looming industrial slowdown, wholesale distributors rode the inflation wave to a bumper revenue year in 2022. This led to … [Read more...] about MDM Top 25 HVACR Distributors

Using Digitalization to Optimize Operations & Drive New Business in HVACR

June 1, 2023 by David Gordon Leave a Comment

To combat the challenges of today’s marketplace, progressive distributors looking towards the future are investing more and more into digitizing their processes to optimize performance. These companies recognize that: Data can be monetized. This means that information in their ERP systems can be acted upon rather than remain in data silos and databases. Whether this is … [Read more...] about Using Digitalization to Optimize Operations & Drive New Business in HVACR

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