Has your distributor digital transformation journey seemed like an endless race with hurdle after hurdle? I’ve been in the B2B digital race many times as a distributor in my career, …
As a distributor building a digital strategy and creating digital solutions, I’ve worked with advanced and basic software solutions. I’ve been fortunate to be on distribution teams and work with …
How to Avoid Three Big B2B Distribution Digital Death Traps Read More »
Instinctively everyone knows why companies have websites – to generate sales by sharing information. Given this, it then begs the question of why more electrical distributors do not have websites …
6 reasons you may not want to have a product/commerce enabled website Read More »
Last week we were on a call with a manufacturer and the question arose of “are supply reps calling more on distributors or are they starting to call on end-users, …
The Rep Conundrum: End-user Calls. Compensation? Read More »
EDI isn\’t just for distributor / manufacturer interactions. It can also effectively be used to reduce operational costs between independent manufacturer representatives and manufacturers while keeping the rep informed on …
Digitally Transforming the Rep Service Model with EDI Read More »
Two of the biggest marketing trends over the past year have been the increased usage of video and the launching of podcasts. The reason – a desire to share more …
Getting Heard. Podcasts Deliver Thought Leadership Read More »
The major story in the distribution industry yesterday was Home Depot acquiring HD Supply. While many electrical distributors may wonder “why the coverage” as “we don’t compete with them”, the …
Manufacturers are actively inquiring about distributor investment in eCommerce. Some are being proactive and offering resources to their distributors. Festo, a supplier of process control and factory automation solutions, who …
Manufacturers Integrate with Distributor eCommerce Offerings Read More »
What do market segments such as government, universities / higher education, life sciences, government / municipalities, sports teams, hospitals, agriculture have in common? While most are considered \”institutions\”, they all …
\”Placing Your Content in Front of Contractors\” is the name of a webinar being conducted by Trimble and featuring Panduit. (If you did not attend the webinar and want to …
