The HVAC distribution industry is evolving. Preliminary findings from our recent contractor survey where we asked contractors about their eCommerce usage (reserve your company by clicking here) revealed that they are online, to varying degrees, and are researching products, gathering spec sheets, and buying online (but maybe not from you!) This is driven by shifting … [Read more...] about Why HVAC Distributors Must Prioritize Digital Maturity
Sales & Marketing
Where is the channel headed in 2025 and beyond? Thoughts on MDM/NAW Shift conference in May 2025
I am fortunate to once again be able to attend and present at the NAW/MDM SHIFT conference, and this year it will be interesting to see how the construction and industrial channels continues to evolve. Modern Distribution Management (MDM) has been hosting this annual event for Distribution Leaders called SHIFT (originally MDM Sales GPS) for the last decade. At Shift they … [Read more...] about Where is the channel headed in 2025 and beyond? Thoughts on MDM/NAW Shift conference in May 2025
Ferguson Chugs Along, Accelerates HVAC Growth
Last week Ferguson announced its FY25 Q2 earnings with their analyst call. Ferguson continues to diversify into multiple markets beyond plumbing, including HVACR, lighting, waterworks, facilities supply, fire and fabrication, industrial and mechanical. They see opportunities to increase sales, and their market share, in these large markets, and continue to invest for … [Read more...] about Ferguson Chugs Along, Accelerates HVAC Growth
Prokeep and Allied Join Forces to Support HVAC Distributors
Big news in the HVAC channel for Allied Air distributors that are seeking to differentiate themselves, be more accessible to their contractors (and their contractors' field technicians), and are seeking to grow ... especially with their house / uncoded accounts! Prokeep and Allied Air Enterprises According to its press release ..."Prokeep, distribution’s leading customer … [Read more...] about Prokeep and Allied Join Forces to Support HVAC Distributors
How HVACR Distributors can create a Successful Contractor Loyalty Program
It is always fun to write about Distributor Loyalty programs and Channel Marketing Group. David Gordon has been involved with over 100 programs (as he started his career in the incentive space and has worked with countless distributors on their programs. I was fortunate to be involved and help lead 9 loyalty programs as a program, so we spend a lot of time talking about … [Read more...] about How HVACR Distributors can create a Successful Contractor Loyalty Program
Distributor Spotlight: Johnstone Supply Orion Group – Part 2
In Part One of our Distributor Spotlight series, we started to share the Johnstone Supply Orion Group (JSOG) Story. The original intent was to edit the article, but the information was so interesting that we decided to share is unedited which meant it needed to be told in two parts. Distributor Spotlight: Johnstone Supply Orion Group - Part 1 - HVACR Trends In Part One - … [Read more...] about Distributor Spotlight: Johnstone Supply Orion Group – Part 2
Distributor Spotlight: Johnstone Supply Orion Group – Part 1
I have been writing a Distributor series for/with Modern Distribution Management this past year where we profile large public distributors (WATSO, Ferguson, WESCO, Fastenal, and MSC Industrial). We write about the available information they release publicly to the market. That has been a fun experience taking a deep dive into the public side, but the independent distribution … [Read more...] about Distributor Spotlight: Johnstone Supply Orion Group – Part 1
