Last month the recurring theme at the NAED National was disruption. And one of the sessions’ speakers posed the question to consider of “what if?” Earlier this month I presented at a conference of marketing / buying groups. And over the past couple of months we’ve had prospects / clients who we’ve spoken to regarding “distributor programs” (aka rebate programs). The spark for … [Read more...] about Challenging Convention, Embracing Disruption. Tomorrow\’s Marketing Groups?
disruption
Sometimes You Need to Change Your Club
Golf is one of those games that unless you play the same course every time you need to read the course, understand the conditions, evaluate how you are playing and, sometimes (many times for me), you need to change the club you are using based upon circumstances to get a good shot. As you plan for 2017, understanding your course is critical. While the core of your game may … [Read more...] about Sometimes You Need to Change Your Club
