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HVACR Trends

HVACR Trends

Information to Inspire, Grow and Profit

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Distribution Strategy

Better HVACR Sales through Better Sales Coaching

March 15, 2023 by David Gordon Leave a Comment

Better HVACR Sales Requires Better Coaching

Field level sales management is one of the most challenging roles in the industry, and, in many cases, one of the least effective roles in distributors. Why you ask? Because the people who are placed in these roles typically are: Top producing salespeople who have their process and think others should adopt “their way”. They come into the role with no sales … [Read more...] about Better HVACR Sales through Better Sales Coaching

AD Enters Leadership Training Arena; Association Competition?

March 3, 2023 by David Gordon Leave a Comment

AD leadership training program

AD launched an interesting, and perhaps valuable, initiative that, on the face of it, would appear to target a core element of an association’s value proposition … training. And, it is interesting given that, presumably, a significant percentage of leading distributors within the marketing / buying group are members of various associations. However, AD, like many … [Read more...] about AD Enters Leadership Training Arena; Association Competition?

Distributors – Maximize Your Volume Rebates with a Strategic Revenue Plan

December 15, 2022 by David Gordon Leave a Comment

Distributors Improve Profits Via Rebates

Last week we shared highlights from our recent research on the State of Volume Rebates. But, given the importance of rebates to the net profitability of distributors, I reached out to a friend and former distributor client, Greg Smith, to share his first-hand experience, and best practices, to help distributors optimize their rebate earnings. For those who don’t know … [Read more...] about Distributors – Maximize Your Volume Rebates with a Strategic Revenue Plan

Recession? 10 Tips to Help HVACR Distributors Avoid One

December 9, 2022 by David Gordon Leave a Comment

AI Questions

You may remember the phrase “it was the best of times; it was the worst of times.” Well, the past two years have had both. And, for that matter, this year for many may encompass both with strong sales in the first half of the year and the rate of growth slowing significantly the second half … especially if you factor out price increases. It is leading to the question, "Is a … [Read more...] about Recession? 10 Tips to Help HVACR Distributors Avoid One

Part 1 – How manufacturers are re-examining their HVACR distribution channel strategy for 2023

November 23, 2022 by John Gunderson Leave a Comment

Leading manufacturers are always preparing for and examining their HVACR distribution channel for adjustments in 2023. Get yourself prepared for the coming manufacturer-manufacturer rep- distributor realignment games to come. Future-focused manufacturers have been re-examining their channel strategy for the past few years. As business slows, they will step up communication … [Read more...] about Part 1 – How manufacturers are re-examining their HVACR distribution channel strategy for 2023

Understanding Personalities through DISC to Drive Sales and Productivity

November 22, 2022 by David Gordon Leave a Comment

Understanding people is integral to success in business. whether it is serving customers, others within your company or managing people. Providing staff with the training to observe behavioral traits that will enable improved interpersonal skills and communications inevitable generates improved teamwork, productivity and can translate into increased sales and … [Read more...] about Understanding Personalities through DISC to Drive Sales and Productivity

10 Ways to Thrive In 2023’s Recession

November 14, 2022 by David Gordon Leave a Comment

10 Trips for Thriving Economic Downturn Recession

The markets up, the markets down. You listen to economists and you hear about recession and will the Fed raise rates or hold. Large technology firms are laying people off by the thousands but HVAC distributors and manufacturers cannot find people. Product supply chains have gotten better but then you hear of the sporadic issues. So, while the media and economic tea leaves … [Read more...] about 10 Ways to Thrive In 2023’s Recession

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