Integrating with your customers provides an opportunity to add value to them and help solidify your role as their preferred distributor. The key is recognizing the reality ... that they also need to buy from your competitors (credit, availability, brands, location, price, etc) and enabling this (remember the phrase, "pigs get fat, hogs get slaughtered!") Recently I wrote … [Read more...] about Blue Hawk Brings Construct CRM to its Members
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When HVAC Distributor Loyalty Hurts Growth
HVAC distributor loyalty runs deep. Many wholesalers proudly carry the same manufacturer lines they brought on decades ago—often through multiple ownership changes, economic cycles, and market shifts. These long-term relationships are built on trust, shared growth, and mutual dependence. In an industry where reliability matters and failures are costly, loyalty feels not just … [Read more...] about When HVAC Distributor Loyalty Hurts Growth
Home Depot Orange Coming to Your Customer
The color orange signifies joy, happiness and creativity, however, it is also representative of fire and, given that the color is between yellow and red on the color spectrum it is, from a business perspective, between caution (yellow) and “bad” (red). And it’s the color of Home Depot and many distributors may be seeing Home Depot trucks visiting their contractors in the … [Read more...] about Home Depot Orange Coming to Your Customer
Driving Your eSales Rate
As mentioned last week, one of the topics of various sessions, and with distributors, was eCommerce and eSales. The companies that are viewed as more progressive, perhaps more profitable and who are positioning for future growth are driving their business this way. Some of discussion at the NAED National may be due to Amazon stating that Amazon Business crossed the $1 billion … [Read more...] about Driving Your eSales Rate
Industrial Margins Declining?
Feedback from manufacturers and distributors indicate a rather significant drop in sales but recent conversations indicate that margins could be even more significantly impacted. While industrial margins typically are higher than contractor / construction business, this quickly could become a memory. We\'ve heard of: Contracts / blankets going for \"low teens\" (i.e. … [Read more...] about Industrial Margins Declining?
