market intelligence

TL; DR: To paraphrase the inestimable words of “Iron” Mike Tyson, plans rarely survive contact with the market.  Like a sailboat tacking into the wind, the best distributors keep course-correcting until they reach their goal. The best distributors do not throw them out when things change.  They adapt.  Midyear reviews turn assumptions into action by checking what the market … [Read more...] about Midyear Course Correction: “Everyone has a plan, until they get punched in the mouth”