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HVACR Trends

HVACR Trends

Information to Inspire, Grow and Profit

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Marketing Strategy

10 Channel Dynamics as Turning the Page into 2019

January 1, 2019 by David Gordon Leave a Comment

As we turn the page into 2019, welcome to new opportunities, new challenges, new initiatives and perhaps some new ways of doing business / serving your customers to ensure a record 2019 … whatever your goals may be. While we thought about making predictions, we decided to leave those to others and share some channel dynamics that we’ve been observing that we feel are … [Read more...] about 10 Channel Dynamics as Turning the Page into 2019

Distributors, Where Will Your Growth Come From?

January 12, 2018 by David Gordon Leave a Comment

By now many have zeroed in on their 2018 sales goals.  With DISC, Electrical Wholesaling and many manufacturers coalescing around 4-6% numbers (some a little higher, some a little lower) and recognizing that it can change a little due to commercial or industrial focus as well as, for manufacturers, by product category, we have a “ballpark” for 2018.  The number is a little … [Read more...] about Distributors, Where Will Your Growth Come From?

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Prokeep - Order Automation

AI Provides the Speed to Quote Quicker, Win More Orders

HVAC distributor reviewing product line lineup with manufacturer rep

When HVAC Distributor Loyalty Hurts Growth

HVACR distributor HR team reviewing AI workforce management tools on a laptop

AI for Distributor HR: Tools Worth Knowing About

HVAC technician working on commercial rooftop unit representing the growing technician shortage

The HVAC Technician Shortage: What 2031 Could Look

Supreme Court IEEPA tariff ruling impact on HVAC equipment pricing and the distribution channel

HVAC Tariff Costs: What the Supreme Court Ruling Really Changes

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